Principle 10 Building a Profitable Target market

Principle 10 Building a Profitable Target market
Fact: Marketer who has created a unique niche can get results very tempting! The question now is: What can we do to create a niche niche market unique among the competition is tight now? If the secret was revealed, in fact, niche itself and those who created it is a major factor that differentiates one product with a variety of other products. OK. Based on my observations, there are 15 principles to be observed for a business, and this could be your model and apply for your own business success. Then consider how much benefit can be gained by practice. Here are 10 principles that we consider how to build a niche:
  1. Principle of Adaptation: The easiest way to create a new idea is to do what others were doing at the moment. But wait, must not part of it. See also whether these new ideas can be adapted to the business, product or service that you offer or not? For example, many online marketers are opening membership was opened to international websites. And this is an opportunity to apply in India. Ways to adapt: We can unlock India's membership website using language specific to the target market in India. And it becomes a plus compared to its competitors outside India who can not speak.
  2. Personality Principle: Provide a personal touch to the products that we offer to customers. It is very important because people really liked the personal touch that reflects the owner. So make your product or service that is more personal and far from being uniform.
  3. Principle Reduction: Minimize the customer complaints for products or services that we offer. Nowadays people do not just buy to make sure the benefits but also to ensure its shortcomings. No customer wants to buy a product which is too problematic. So we need to try to minimize the various risks that are likely to be received by the customer.
  4. Against the Flow Principle: One key to success is going to do something that is not favored by the competitors. If you own a business, looking for anything custom is not performed by our competition for customers and we start to do just that. By doing so we can hope to get a gap that is not targeted by the customers of our competitors.
  5. The opposite principle: Check the feature or service offered and not offered by competitors. If our competitors' stores closed on weekends, can we open a store? If a competitor's target market is parents, then we can target a younger person. Even if a competitor is targeting the upper class, then we can target the middle to lower, and so on.
  6. Principle Entertainment: Give peace and joy on the customer. People who are usually happy to make the purchase with ease. Approach and create a happy prospect through a newsletter that is well managed. Through the newsletter, many customers who felt comforted, and happy to finally decide to join your business.
  7. Principle Ease of Use: The ability of customers to access products or services that we offer on more than one place. Including the ability of the products or services that we offer for customer use anywhere, not confined to one place.
  8. More Value principles: Our ability to add more offerings of products or services, where our competitors do not have or do. We can provide much more complete than its competitors, plus the cost of relatively affordable by the target market.
  9. Durable principle: The experience of another person or testimonials have long-lasting nature. Devote some time to ask other people's opinions about a product or service. Either online or at seminars. Keep every sentence is a good one coming from each customer for your business needs. More testimonials, the better, because it can sell.
  10. Principle of Speed: A lot of people who hate to wait. It's important to do things faster than our competitors without compromising quality. Such as fulfilling orders, services, outcomes, delivery of goods and complaints. Think and act quickly!

No comments: